Guide to Marketing Labor Laws

Job and salary growth are good indicators of how well an employment market for a particular job is. Marketing is one of the fastest-growing industries today. But then, not all marketing-related jobs have improved when it comes to salary last year. Take for example the case internet marketers.

InternetRetailer.com reports that based on the data from Crandall Associates, Inc., the salary of internet marketers barely improved last year. For instance, the salary range for a search engine optimization manager that goes between $61,600 to $77,900 this year is almost similar to last year’s income range that goes between $61,400 to $77,900.

The slight increase is viewed to have been caused by the slowing US economy and the alleged internet maturity. This is sad news but let’s see what happens when America elects its new president in November. I’m sure there will be a big change.

According to an article from MarketingToday.Com, a survey of US senior executives conducted by the Institute of International Research (IIR) indicates that marketing will be �the most important area of expertise for the next-generation of leaders.�

The IIR survey focused on the key areas of leaders and gathered that marketing is the top choice. Among the choices, marketing took the lead by getting 31 percent of votes, with operations and financial expertise tailing at 20 percent and 16 percent, respectively. They were followed by sales at 11 percent and engineering at six percent that were deemed the list critical areas for leadership.

For the link to the article, click here.

Mostly applied to car dealerships, they exist in other business though in different forms and descriptions. You as a sales or marketing personnel should be aware of such laws that do get revised from time to time. As with any other laws, ignorance is no excuse and information is vital to protect you and your company.
Products that are designed in developed countries normally have manufacturing facilities outside the country where labor costs are lower. This brings about issues regarding reliability and safety for though the initial designs were of standard, the manufacturer may have cut corners as with the recent incidents with Mattel and other manufacturers who suffered huge recalls due to sub-standard materials and practices. Top management should be made aware of such issues should you find out and customer safety is of utmost importance so do calls and inform your customers of such events to maintain your image and not fall victim to such practices.

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There are a handful of basic labor laws that do generally protect U.S. workers. It’s probably fair to say that most employers adhere to these basic labor laws, because they’d be darned foolish if they do not apply it and if they want to stay out of court. But, that’s typically the job of those in the HR and legal-department levels, where the employees are properly trained in such matters. The companies are also made up of other employees, who might never have heard of these basic labor laws or fully understand their significance. That’s one way problems occur, especially if HR and legal departments don’t bother to properly train those in control, like jerky bosses. Another way problems occur is that, for obvious legal reasons, HR and legal departments are unlikely to openly admit that employee complaints and accusations have merit, and the company is liable. Worse, they might even protect the perpetrators more than the victims.

Starting the first of July, there will be minor changes in the way motorists drive their vehicles. Mosdaq.com reports that several U.S. states such as California, Connecticut, District of Columbia, New Jersey and New York will be banning the use of hand-held phone while driving. For motorists who bring their cellular phones with them on a regular basis, the technique is to use a hands-free device.

Apparently, the law is aimed at ensuring greater safety on the road. While wireless communication devices have proven to be of help to people during emergencies, the fact remains that many road mishaps occur and traffic violations are being committed when motorists use phones through their hands.

For the link to the article, click here.